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AI store builder

Build your complete ecommerce websitein 12 minutes.

Axisel is an AI-powered ecommerce website builder. Describe your business and the AI store builder generates your complete storefront design in about 54 seconds — then connects it to the products, inventory, orders, payments, and analytics that run the business. Full setup takes around 12 minutes.

Build My Store FreeWatch how it works
Free plan
No card
Design
~54 sec
Full setup
~12 min
app.axisel.co/builder
Your business, in one sentence

A premium women’s fashion brand with editorial visuals and a monochrome aesthetic.

PremiumEditorialFashionMonochrome
Generating…
Generated direction
Layout
Palette
Typography
Pages
Full store setup
≈12min
From prompt to storefrontHomepage generated
Collection & product pages
Cart & checkout
Products connected
Payments configured
Custom domain
Mobile-first layouts
Edit any section
Homepage generated
Collection & product pages
Cart & checkout
Products connected
Payments configured
Custom domain
Mobile-first layouts
Edit any section

More than a website

Where a description becomesa real business.

Most AI tools stop at a homepage. Axisel is an ecommerce website builder: it generates the full storefront — collections, product pages, cart, checkout — and connects it to the products, inventory, orders, payments, and analytics that actually run the business. One prompt in, a complete commerce operation out.

Build My Store Free

What Axisel builds

Not a landing page.A complete ecommerce website.

As an ecommerce website builder, Axisel generates the full shopping experience customers need and connects it to the systems merchants use to operate the business.

Customer-facing storefront

  • Homepage
  • Collection pages
  • Product pages
  • Search
  • Navigation
  • Mobile menu
  • Cart
  • Checkout
  • About page
  • Contact page
  • Policy pages
  • Footer

Commerce operation & dashboard

  • Product catalog
  • Variants & SKUs
  • Inventory
  • Orders
  • Customers
  • Payments
  • Delivery settings
  • Discounts
  • Analytics
  • Campaigns
  • Domain connection

The two timelines

Design in seconds.A full store in minutes.

Your storefront design is generated in about 54 seconds. Turning it into a complete, connected store — products, payments, ready to publish — takes around 12 minutes.

0s
Storefront design generated in
Full setup: ~12 minutes
0
Core pages generated end-to-end
0
Storefront + commerce components connected
0
Lines of code required

How it works

From idea to a complete store,in around 12 minutes.

The AI store builder generates your storefront design in about 54 seconds. Turning that design into a complete, connected ecommerce website — products added, payments configured, ready to publish — is what takes around 12 minutes.

Minute 0–2

Describe your business

Tell Axisel what you sell, who you sell to, your brand style, preferred colors, the pages you want, and the features that matter.

  • What you sell
  • Target customers
  • Brand style & colors
  • Desired pages
  • Important features
Minute 2–6

Axisel creates the storefront

The AI store builder generates the visual direction and the full structure of your ecommerce website — not just a homepage.

  • Visual direction & layout
  • Typography & colors
  • Homepage & sections
  • Collection structure
  • Product-page structure
  • Mobile layout
Minute 6–9

Connect products & operations

Bring in your real catalog and configure how the business runs. Some connections need external authorization and are not instant.

  • Add products manually
  • Import by CSV
  • Prices & variants
  • Inventory
  • Delivery rules
  • Payment methods
Minute 9–12

Review, refine & prepare to publish

Edit any section, check the mobile layout, test the cart and checkout, connect a domain, and publish when you are ready.

  • Edit any section
  • Adjust colors & type
  • Review mobile layouts
  • Test cart & checkout
  • Connect a domain
  • Publish when ready
Example prompt
“We are a premium women’s fashion brand selling occasionwear in Lebanon and the GCC. Build a minimal editorial store using warm neutrals, oversized campaign photography, elegant serif typography, collection-led navigation, a strong mobile experience, and product pages that highlight materials, sizing, delivery, and returns.”

Note: Stores with large catalogs, advanced integrations, custom domain DNS changes, or special operational requirements may need additional setup after generation. Payment verification and third-party approvals can also take longer than the build itself.

Three ways to start

Start with the guidanceyou prefer.

01 · From Scratch

From Scratch

Describe your brand and let Axisel create the full visual and structural direction.

Best for new businesses, founders without a design, and merchants looking for a fresh direction.

02 · Template

Template

Choose a professionally structured commerce template and customize it around your brand.

Best for merchants who want a predictable structure, faster setup, and clear content and products.

03 · Hybrid

Hybrid

Start from a template structure, then use AI to reinterpret it around your products, audience, and brand style.

Best for merchants who want both control and creative flexibility.

app.axisel.co/builder · focus mode

Example instructions

  • “Make this hero more editorial.
  • “Use a warmer background.
  • “Show four products per row.
  • “Make the heading more direct.
  • “Add a customer review section.
  • “Move the promotion above the collection.
  • “Change the button text to Shop the Collection.

Focus Mode

Select anything.Tell Axisel what to change.

Focus Mode lets you edit a specific section without regenerating the entire website. You guide the AI — you refine the output.

No coding

Describe the change in plain language — Axisel applies it to the selected section.

No rebuilding the page

The rest of the website stays exactly as you left it. Only the selected section updates.

Full merchant control

AI gives you the starting point. You keep final control over every section.

Real catalog

Build around yourreal catalog.

Your design is generated around real commerce content, so the storefront is structured for the products you actually sell.

Ways to load products

  • Manual product creation
  • CSV import
  • Existing Axisel catalog
  • Shopify connectionBeta
  • WooCommerce connectionBeta

Automatic synchronization is not implied for platform connections in Beta — check each integration’s status first.

Product data Axisel supports

  • Product title
  • Description
  • Images
  • Price
  • Sale price
  • SKU
  • Inventory
  • Variants
  • Sizes
  • Colors
  • Collections
  • Categories
  • Shipping info

One platform

From first promptto daily operation.

01 · Build

Build

  • ·Generate a complete storefront
  • ·Create internal pages
  • ·Adapt the design to the brand
  • ·Optimize mobile layouts
  • ·Add real products

02 · Launch

Launch

  • ·Connect a domain
  • ·Configure payment methods
  • ·Set delivery rules
  • ·Review store policies
  • ·Test the customer journey
  • ·Publish when ready

03 · Manage

Manage

  • ·Update products
  • ·Track inventory
  • ·Process orders
  • ·Manage customers
  • ·Review sales
  • ·Handle promotions

04 · Grow

Grow

  • ·Launch campaigns
  • ·Create discounts
  • ·Connect marketing channels
  • ·Analyze customer behavior
  • ·Expand into new markets
  • ·Extend without re-platforming

MENA-native commerce

Built for how commerce worksacross MENA.

  • Cash on delivery
  • Regional currencies
  • Local payment methods
  • Delivery zones
  • Arabic & English
  • Right-to-left layouts
  • WhatsApp-based communication
  • Regional merchant onboarding
  • MENA expansion tools

Support for payment, delivery, language, and regional operations depends on the merchant’s market and plan. Confirm the specifics available to you during setup before launch.

Use cases

Built for more thanone type of store.

Fashion

  • —Collection-led navigation
  • —Size & color variants
  • —Campaign imagery
  • —Lookbook sections
  • —Product recommendations

Beauty

  • —Product benefits
  • —Ingredients
  • —Routines & bundles
  • —Reviews
  • —Educational sections

Home & décor

  • —Room-based collections
  • —Material information
  • —Dimensions
  • —Lifestyle imagery
  • —Related products

Electronics

  • —Spec-led product pages
  • —Comparison sections
  • —Warranty & support info
  • —Accessory cross-sell
  • —Stock visibility

Accessories

  • —Grid-first browsing
  • —Variant swatches
  • —Gift bundles
  • —Fast add-to-cart
  • —Mobile-led layout

Multi-category retail

  • —Department navigation
  • —Nested collections
  • —Search-led discovery
  • —Promotional sections
  • —Large-catalog structure

Instagram & WhatsApp sellers

  • —From DM orders to checkout
  • —Mobile-first storefront
  • —Cash on delivery
  • —Clear product pages
  • —Orders in one place

Physical stores going online

  • —Bring the catalog online
  • —Connect in-store & online stock
  • —Delivery zone setup
  • —Local payment methods
  • —One operational dashboard

Established ecommerce

  • —Re-platform without rebuilding
  • —Structured large catalogs
  • —Operational reporting
  • —Team access
  • —Integration & developer tools

Integrations

Connect the tools thatrun your business.

Every integration is labeled by status. Items with no label are available today; others are marked Beta or Coming Soon.

Commerce

  • CSV import
  • Axisel catalog
  • ShopifyBeta
  • WooCommerceBeta
  • Instagram & WhatsApp catalogComing Soon

Marketing

  • Meta Pixel
  • Google Analytics
  • Meta Conversions APIBeta
  • Email marketing toolsBeta

Payments

  • Cash on delivery
  • Card gateways (by market)
  • Regional walletsComing Soon

Developer

  • Developer documentation
  • API accessBeta
  • WebhooksBeta
  • GitHub repository accessComing Soon

Domains & infrastructure

  • Custom domains
  • DNS setup
  • Managed hosting
  • SSL
View all integrations

Advanced control

Start without code.Extend when you need to.

Founders can build and operate without technical skills. Advanced teams can extend supported storefronts through developer tools, integrations, APIs, and repository access depending on the Axisel plan.

  • Developer documentationAvailable
  • Custom frontend developmentAdvanced plan
  • API accessBeta
  • WebhooksBeta
  • Integration supportAvailable
  • GitHub repository accessComing Soon

Ownership

Your brand, your domain,your business data.

  • ✓You retain ownership of the brand content you upload.
  • ✓You retain ownership of your product information.
  • ✓You retain ownership of your customer data, subject to the terms.
  • ✓You can connect your own domain.
  • ✓Export options depend on your plan and the available tools.
  • ✓Developer or repository access may depend on your plan.
  • ✓Cancellation does not transfer your brand assets to Axisel.
Learn about data & ownership

See it work

A product demonstration,not borrowed quotes.

Rather than invented testimonials, here is what the workflow actually produces — the prompt, the generated pages, and the operational connections behind them.

Prompt to storefront

One business description generates the homepage, collections, product pages, navigation, cart, and checkout.

Pages, not a mockup

Home, Shop, Collection, Product, Cart, Checkout, About, and Contact — a complete website, not a single screen.

Connected operations

Products, inventory, orders, payments, and analytics are wired to the storefront from the start.

Mobile reviewed

Layouts are generated responsively and refined for phones, where most MENA shoppers arrive.

Editable everywhere

Focus Mode changes a single section in plain language without touching the rest of the site.

Domain & launch

Connect your own domain and publish when the store is ready — on your timeline, not a countdown.

Verified merchant stories and recordings will be published here as early-access merchants approve them. We don’t invent names, results, or launch times.

Performance & security

Built for ecommerceperformance.

  • ·Responsive storefront architecture
  • ·Mobile-first layouts
  • ·Search-friendly page structure
  • ·Structured product pages
  • ·Optimized image delivery
  • ·Secure managed hosting
  • ·SSL support
  • ·Platform monitoring

Encrypted data transmission, secure cloud infrastructure, controlled access, managed storage, backups, and platform monitoring — the controls we operate, described plainly rather than dressed up as guarantees.

How the AI works

AI creates the foundation.You approve the business.

The Axisel AI store builder handles the structure, design, and first draft of every page — you stay in control of the business decisions that follow.

Axisel can help generate

  • ·Store structure
  • ·Visual direction
  • ·Colors & typography
  • ·Page sections
  • ·Initial content
  • ·Product presentation
  • ·Mobile layouts
  • ·Design refinements

The merchant reviews & controls

  • ·Product accuracy
  • ·Pricing
  • ·Inventory
  • ·Payment configuration
  • ·Delivery settings
  • ·Tax information
  • ·Legal policies
  • ·Domain setup & final publication

Pricing

Start free.Upgrade as you grow.

Begin building without a credit card. Upgrade when you need more products, orders, analytics, integrations, team access, campaigns, advanced customization, or developer tools.

Free

Build and explore without a credit card.

Generate a complete storefront and try the builder.

Starter

Popular

For new stores ready to sell.

Custom domain, core analytics, and your first integrations.

Growth

For stores scaling orders and marketing.

More products and orders, campaigns, and team access.

Advanced

For larger catalogs and technical teams.

Advanced integrations, developer tools, and priority support.

Plans compare across

  • Products
  • Monthly orders
  • AI generations
  • Custom domain
  • Analytics
  • Integrations
  • Campaigns
  • Team access
  • Support
  • Developer access
Compare plansBuild My Store Free

Builder, answered

Common questions,direct answers.

Axisel generates your complete ecommerce website — homepage, collection pages, product pages, navigation, mobile menu, search, cart, and checkout — and guides you through the core setup. Large catalogs, external integrations, payment verification, custom domain DNS changes, and special operational requirements can take additional time after generation.

No. Axisel combines an AI storefront builder with the commerce infrastructure to run the business: products, variants, inventory, orders, customers, payments, delivery settings, analytics, promotions, domains, and integrations — in one platform.

No. Axisel builds the full set of ecommerce pages and shopping flows — homepage, collections, product pages, search, navigation, cart, checkout, about, contact, and policy pages — connected to your catalog.

No. You describe your business and Axisel makes the structural and design decisions. A guided workflow walks you through setup, and Focus Mode lets you refine any section in plain language without code.

Yes. Every section, color, typography choice, image, and piece of text generated by Axisel can be edited. The AI gives you a starting point — the final result is yours to control.

Yes. Add products manually, import by CSV, or build around your existing Axisel catalog. Connections to platforms such as Shopify and WooCommerce are rolling out — check each integration’s status before relying on it.

Platform connections are being introduced and are labeled by status on this page (Available, Beta, or Coming Soon). Until a connection is marked Available, manual creation and CSV import are the reliable ways to load your catalog.

Yes. Published Axisel stores run on managed cloud hosting with SSL. You connect your own domain and Axisel serves the storefront.

Yes. Connect a domain you already own or one you buy for the store. Axisel provides the DNS records to point it at your published website. DNS changes can take time to propagate after you set them.

Supported payment methods depend on your market and plan. Card payments and cash on delivery are central to MENA commerce, and available gateways are shown during setup. Configure and verify payments before publishing.

Yes. Cash on delivery is treated as a first-class payment method, with order confirmation and reconciliation built into the operational workflow rather than bolted on.

Yes. Your storefront is connected to an operational dashboard for products, inventory, orders, and customers — so the website and the business behind it stay in sync.

Axisel’s pricing is plan-based. See the Pricing page for current plans and any transaction terms that apply to your market.

Arabic content and right-to-left layouts are part of how we build for MENA. Availability of specific language and RTL features depends on your plan and market — confirm during setup before launch.

Yes. Layouts are generated responsively, and you can review and refine the mobile experience specifically — spacing, ordering, tap targets, and which content appears first.

Advanced teams can extend supported storefronts through developer tools, API access, and webhooks depending on the plan. Availability of each capability is labeled on this page; some developer features are in Beta or planned.

You retain ownership of the brand content and product information you upload, and of your customer data subject to the platform terms. Connecting your own domain and any export tooling depend on your plan.

Your domain remains yours, and your uploaded brand assets are not transferred to Axisel. Account access, available exports, and data retention follow the platform terms and your plan — review them before you rely on a specific export.

It can be. Suitability depends on catalog size, plan, the integrations you use, and your operational requirements. Larger catalogs and advanced setups may need additional configuration after generation.

The storefront design is generated in about 54 seconds and the core setup takes around 12 minutes. Going fully live also depends on your own review, product import, integration setup, custom domain DNS propagation, and any external payment approval — these vary by merchant and are not all instant.

Your store can start today

Build the store. Connect the operation.Start selling.

Describe your business and let the Axisel AI store builder create your complete website in around 12 minutes. It’s the ecommerce website builder that connects your storefront to the products, payments, and operations behind it.

Build My Store FreeBook a commerce demo

Free to start · No credit card · No coding · Merchant support available

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